Seek Secures Patent To Further Unlock The Distribution Of AR

Seek Secures Patent To Further Unlock The Distribution Of AR

Seek, a leader of web-based Augmented Reality (AR) experiences, has announced the issuance by the U.S. Patent and Trademark Office of US Patent 10,839,615, which is a continuation of application No. 16/666,944 for the core of Seek’s technology. The newly issued US...
Looking Back and Looking Forward to AR in 2021

Looking Back and Looking Forward to AR in 2021

What will AR look like in 2021? How will leading revenue categories like AR advertising take shape? Contextualizing AR’s future requires looking at its recent past. So we’ve decided to do just that. Here’s our take on where AR has been in the past year….and where it’s...
Why 2020 was prelude to hot 2021 AR sector

Why 2020 was prelude to hot 2021 AR sector

The past year will be remembered for many things. While it might not be first on anyone’s list, one of the things 2020 lays claim to is being the year when augmented reality finally became a serious force in the enterprise and as a consumer product. THE STORY OF...
AR’s Role In eCommerce Is Growing

AR’s Role In eCommerce Is Growing

As consumers increasingly move to digital commerce in the wake of COVID-19, augmented reality (AR) technology is appearing in various applications as retailers rush to best replicate the physical shopping experience in an entirely virtual context. The latest entrant...