Seek Insights

Anne Flynn Wear, Associate Editor August 2, 2021 Furniture Today spoke with several technology companies that have clients in the home furnishings industry about what new updates/enhancements manufacturers and retailers should be taking advantage of in order to offer...

Check this video out for a good laugh as you experience the evolution of shopping through time. AR is here and it’s changing EVERYTHING. Watch Now Contact Us

It's no secret that the human mind is filled with subconscious drivers that influence our everyday decisions. Perhaps the most dominant and arguably most important of these drivers is our emotions. For instance, think back to your last big purchase. How did...

How many times have you shopped online and wondered, “Will this actually look the same in real life?” Have you ever returned a product online because it was either too small or too big for the space you had planned? That can be so frustrating. Luckily, Seek introduces...

As we all know, Coronavirus (COVID-19) continues to wreak havoc around the world while leaving those affected in a constant state of uncertainty of what may come next.  Here at Seek, we have taken the steps to ensure the health and safety of our employees by...

Augmented reality is all the rage nowadays and it shows absolutely no sign of slowing down any time soon. In this post I'm going to be sharing some helpful info on all things AR. Grab a snack and let's dive in! App vs Web-Based In estimating the total cost of AR, the...

Almost any business will say that they want to have satisfied customers, but Amazon’s CEO (Jeff Bezos) said, “We’re customer-obsessed”. This drive is only part of why they’ve been so successful, but it’s one of the most essential aspects. Amazon acts on what they say...

Augmented reality (AR) is being adopted faster than it ever has before. There are many companies that have begun to offer AR to allow you to experience their products in a way previously not possible. Whether you’re shopping for accessories or furniture, augmented...

Seek is proud to announce a landmark partnership with Overstock.com that expands their augmented reality reach to 100% of mobile users. Since 2017, Overstock has offered augmented reality in their apps and they have seen tremendous lift in sales conversion and a...

At the recent Retail Global Conference in Australia, Seek had the opportunity to attend and compete for the honor of the top e-commerce solution in the annual ePitch competition. Other companies that participated in the finals were UL, SubTrux, and Zynergy Books....

Yesterday, Google announced at their annual I/O conference that AR search results will be coming later this year. We hope it's sooner rather than later because this change will thrust AR into the spotlight like never before. It's an important step in bringing this...

With Earth Day on the mind recently, I wanted to share some thoughts about how I believe augmented reality can save the planet. Let me preface this article by saying that I am not a scientist nor do I have a deep understanding of how to improve our planet's health. I...

There is a time in every new industry when technology crosses a threshold. This threshold is the difference between experimental and mainstream budgets. It's the time when dozens of startups break out and start becoming major players. Once a technology passes this...

Augmented reality is everywhere these days. It's been around for a few years now in the form of face filters on Snapchat, Facebook, etc. and app-based experiences have popped up from IKEA, Warby Parker, and others that are ahead of the curve in offering their...

You may think that the first word in the title of this article is a typo, but I wasn't trying to type "Apple's AR"--I meant app-less AR, as in "AR without an app." Apple is, however, coming out with a major feature in iOS 12 next month that will make app-less AR a new...

The Sexy Sax Man experience - inspired by the Original Sexy Sax Man himself! The original sexy man would pull pranks on others by going around to different locations and playing a George Michael song on his saxophone. He went to places such as: restaurants, college...

Take an augmented reality stroll through a cabin in the woods to try and solve the mystery. Your great uncle has passed away and you've received information that he has left you a small fortune. Can you figure out what the fortune is and how to get it? The Cabin in...

Create your own augmented reality experience. We now have a feature in Seek XR called, “Toybox”. Toybox allows users to create augmented reality experiences by uploading 3D objects directly to Seek XR. You can choose from thousands of objects to create your own unique...

Hello Seek fans. We have some amazing news for you!Seek Rewards is solely dedicated to adventures and WINNING PRIZES! Yeah, that’s right, you heard us! Seek is back! All you have to do is update your current Seek app. The game you loved is back with the old map,...

With Augmented Reality you can take a quick beach trip from your office chair and explore a new reality! At Seek we are committed bringing you all the latest AR experiences right to your phone with new experiences uploaded regularly! Take a peek below at some of the...

Seek Unveils “Augmented Reality Anywhere,” Launches World’s Leading Mobile AR Community Mobile AR platform signs Danielle Cohn as first social influencer LEHI, Utah—December 11, 2017— Until now, Augmented Reality (AR) has mainly been for gaming and adventurer...

You can win BIG in New York!Seek is hosting a big event in the Big Apple (New York City) this week. You have the chance to win one of THIRTY $25 Amazon gift cards or TWO $500 Amazon gift cards. You can also win up to 5,000 coins at the event! For a fun activity this...

We’ve been keeping a secret over here at Seek, and we can’t wait to share our big news with you! It’s all about augmented reality and new app features! Each time you open up a chest in the Seek app to claim your prize, you’re using augmented reality, and now we’re...

Augmented reality is nothing new to modern-day technology. But if you haven’t heard of it, don’t feel too out of the loop. Augmented reality hasn’t been easily accessible for day-to-day use until now. With Apple’s new ARKit, augmented reality will be more accessible...

Augmented reality is a new and upcoming technology, and it’s here to stay. We can expect to see more augmented reality uses and applications as technology improves. One of the most common associations with augmented reality is with video games or mobile apps, but the...

The number of mobile users has exploded within the last few years, and is continually growing. In fact, there are about 4.7 billion mobile users across the globe, and that over 90% of Americans have a cellphone. Clearly, the mobile world is here to stay. Mobile...

While augmented reality may seem like a technology from the future, it’s actually been in the works since the 20th century. That yellow line on the football field you see on ESPN to indicate a first down? Augmented reality. Over the years inventors and technological...

Augmented reality is the technology of the future, and the future is now. In short, augmented reality is a real time integration of computer-generated experiences overlayed on top of your real life surroundings. We can expect to see more of augmented reality in our...

Anticipating the direction of mobile marketing can give a company an advantage on reaching consumers. As consumers engage more into the mobile web, they become more irritated with pop-up banner advertising that ruin their experience. There are many ad-blocking...

Virtual reality and augmented reality have one thing in common: the ability to alter what we see and perceive as the “real” world around us. Their difference lies in the amount of  immersion the user experiences in the altered reality. To put this in perspective,...

What is marketing? Marketing is everything consumers encounter regarding a business. This includes advertising, customer service, what they hear, and any follow-up care the consumer receives. Marketing is what builds a relationship between the seller and buyer....

HOW DOES IT WORK? The technical explanation of augmented reality is summed up by taking the real world around you and changing what you see by using your location, sounds, and graphics, all in real time. With Augmented reality your surroundings can become interactive...

Seek had a big moment this morning with its first TV appearance! Channel 2 KUTV News ran a short feature on Seek App, interviewing its CEO, Jon Cheney. Click here to watch the clip. We are excited about the extra attention as Seek enters its official launch stage, and...

Pokémon Go proved that the combination of augmented reality and a treasure hunt can be wildly popular with people of all ages. Now planners can tap into that craze to drive traffic at their events with a new app known as Seek. It’s based on a similar concept as...