How to Influence Emotional Buying in E-Commerce

How to Influence Emotional Buying in E-Commerce

It’s no secret that the human mind is filled with subconscious drivers that influence our everyday decisions. Perhaps the most dominant and arguably most important of these drivers is our emotions. For instance, think back to your last big purchase. How did...
Augmented Reality for E-commerce

Augmented Reality for E-commerce

How many times have you shopped online and wondered, “Will this actually look the same in real life?” Have you ever returned a product online because it was either too small or too big for the space you had planned? That can be so frustrating. Luckily, Seek introduces...